Fowl poles coming to Minute Maid

The Houston Business Journal reports that Drayton McLane has rustled up a new sponsor for his foul poles, and it's so corny you wonder if McLane came up with the idea himself:

The Houston Astros and Chick-fil-A have inked a sponsorship agreement through 2008 that will bring the restaurant chain's "Eat Mor Chikin" Cows to Minute Maid Park.

The Chick-fil-A "Fowl Poles" will make their debut on July 25 for the start of the Astros' homestand against the Cincinnati Reds.

The yellow right-field and left-field poles will each feature three renegade cows wearing Astros hats. The baseball-themed cows will be hanging off both poles in fair territory and carrying their message of "Eat Mor Fowl."

The Chick-fil-A signage will also serve as a target for the home team.

When a Houston Astros player hits a ball that touches any portion of the poles, including the cows, Atlanta-based Chick-fil-A will award free chicken sandwiches to all fans in attendance for that game.

Posted by Kevin Whited @ 07/24/06 10:26 PM | Print |

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