Hotel Icon: Where PR doesn't quite match reality

The Houston Business Journal posts this real-estate news:

Real estate investor and developer Lowe Enterprises Investors has acquired Hotel Icon -- a 135-room luxury hotel located in downtown Houston -- for undisclosed terms from an undisclosed buyer.

Los Angeles-based Lowe Enterprises acquired the property, located at 220 Main, on behalf of Lowe Hospitality Investment Partners, a $266 million discretionary fund that invests solely in hotel and resort properties.

Lowe's affiliate company Destination Hotels & Resorts will assume management of the hotel.

That's not nearly as good as this priceless tidbit from the Lowe Enterprises press release:

“Hotel Icon is an exquisite property. Every aspect of its renovation exhibits the highest standards of quality and attention to detail, from the richly appointed lobby and public spaces to the large comfortable guest rooms,” said Bleecker Seaman, managing director of Lowe Enterprises Investors. “Located in the heart of downtown, it is walking distance to the arts and entertainment district as well as the many other attractions such as the convention center and the ballpark. The METROrail light rail line, located adjacent to the hotel, offers guests convenient access to destinations throughout greater Houston.”

The Danger Train? Destinations throughout greater Houston?

Right.

That bit of hilarity is not exactly a great moment in Houston public relations.

Posted by Kevin Whited @ 10/18/06 10:20 PM | Print | Comments (4)

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